Large main rotator image, doctor looking at newborn & family
Welcome to NICHQ’s
Breastfeeding Website
This website contains news, strategies and tools to help make your birthing facility more supportive for mothers who choose to breastfeed. We invite you to be part of this community. Learn More
NICHQ has taken its years of experience in helping hospitals improve maternity care practices to support breastfeeding and packaged the key strategies into a series of virtual learning programs for healthcare professionals.
Closing the Breastfeeding
Disparity Gap
While breastfeeding may be a long-standing tradition for some families, for many black women it’s a practice outside the cultural norm. Learn More
Chart showing the aggregated breastfeeding rates by type across all 3 Best Fed Beginnings regions
Breastfeeding Rates on the Rise
The percent of infants exclusively breastfed from birth through the hospital stay has increased across all three Best Fed Beginnings regions. See the Results
Best Fed Beginnings
Watch Our Video
on Becoming Baby-Friendly
Watch our video to follow the stories of four hospitals as they begin their journey toward Baby-Friendly status in NICHQ's Best Fed Beginnings quality improvement project. Watch the Video
Story
Making the Business Case for Hospitals to Support Breastfeeding Moms
Healthcare providers are finding that supporting women who chose to breastfeed holds unexpected benefits that go far beyond the child, including higher patient satisfaction scores, better reputation and long-term cost savings.

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News
Breastfeeding Training Requires Creativity, Innovation
Reba Godfrey is part of a team participating in the Texas Ten Step Star Achiever Breastfeeding Learning Collaborative, a state-wide quality improvement project that aims to help hospitals improve maternity care using innovative solutions.

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Story
How to Determine Fair Market Value for Purchasing Formula
One of the criteria for hospitals to earn Baby-Friendly designation is to show they are not receiving any free items or marketing materials from manufacturers or distributors of breast milk substitutes, bottles, nipples or pacifiers.

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Story
Closing the Breastfeeding Disparity Gap
The Centers for Disease Control and Prevention (CDC) reports that while more women are breastfeeding, and for longer periods, there are still significant racial disparities.

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Opinion
Why I Participate: By Parent Partner Lindsay Fonseca
Lindsay Fonseca, a mother of three, shares her personal experience of breastfeeding and story of advocacy as a Parent Partner in the Best Fed Beginnings project.

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Story
How to Grow a Breastfeeding Initiative Local to Statewide
Texas has made a significant commitment to drive change through its Texas Ten Step Star Achiever program. NICHQ recently spoke with Julie Stagg, MSN, RN, IBCLC, to learn how Texas has been able make progress on improving its breastfeeding rates.

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